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1 in 5 will have some kind of mental illness in their lifetime. 

It's OK to have a mental illness — many people do.
It's OK to talk about mental illness — talking makes people feel less alone.
It's OK to get help with mental illness — life can get better. 

What is Make It OK? 

Make It OK is community campaign to reduce stigma by starting conversations and increasing understanding about mental illness. 

Learn Talk Share

LEARN: Healthiest State Initiative seeks to educate about the stigma around mental illness and the damage it can do. By breaking down that stigma, people with mental illnesses will feel safe to talk about them and will find it easier to ask for help in finding treatment and resources. 

TALK: Healthiest State Initiative is starting the conversation by introducing the Make It OK campaign to Iowans. It is important that we talk about mental illness in ways that are supportive and open. 

SHARE: Through Make It OK we will provide Iowans with the resources to talk about mental illness so that we can all support those who are struggling to find the resources and treatment they deserve. 

Make It OK is here to help educate Iowans and get the conversations going. Start by learning what a mental illness really is. Then, find out what to say and not to say when someone opens up to you.  You can also help others by sharing your own story to help people know they aren’t alone.

Take the pledge to make it ok

How to engage with Make It OK:

Do say Dont say

Learn more about mental illness and how to be supportive.

Stop the Silence

Read first-hand stories from Iowans who want to share their personal stories of living with mental illness in an effort to reduce stigma for others.

Read Stories

Register your Organization

Are you looking to reduce stigma in your workplace or organization? Join us as a registered Make It OK site!

Learn More

Attend or Register your Event

We want to help spread the word about local events taking place across the state to reduce stigma. Register your event today or check out upcoming virtual events!

View Calendar

Request a Speaker

Presentations and Ambassador trainings are available to support community events working to reduce mental illness stigma.

Learn More

Become an Ambassador

 Are you passionate about reducing stigma in your community? Sign up to become an Ambassador.

Learn more

Make It OK
Order Promotional Items

Promotional products are available for purchase to support promoting the Make It OK message in your community.

Place Order

COVID-19 Resources

 It's OK to not be OK right now. Here are some tools from us and our trusted statewide partners to help you cope.

Learn More

Mental Health Support & Crisis Lines

Make It OK is a champion for everyone, but we know that more specific help might be needed:

  • Your Life Iowa – 24/7 crisis support in the state of Iowa 
    • Call 1-855-581-8111 or text to 1-855-895-8398
  • National Suicide Prevention Lifeline – Call 1-800-273-8255 (En Español – 1-888-628-9454)
  • Crisis Text Line – Text 741741 for crisis help
  • The Trevor Project (LGBTQ Crisis and Suicide Hotline) – 866-488-7386
  • Veterans Crisis Line – 1-800-273-8255
  • NAMI Iowa - offering support groups and education to outreach and advocacy
  • 211 - a free, comprehensive information and referral system to health and human service programs, community services, disaster services and governmental programs


Statewide Make It OK Iowa Sponsors: 

Delta Dental of Iowa

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Make It OK would not be possible without the support of these sponsors. Thanks for your support!

If you are interested in supporting Make It OK click here

The Make It OK campaign is made possible by HealthPartners, Inc.