October proclaimed Healthiest State Month

posted on Monday, October 8, 2018


Celebrate 5-2-1-0 Healthy Choices Count! in your school, child care center, workplace, health care site or community

Gov. Kim Reynolds has declared October as Healthiest State Month in a proclamation signing on October 8. Iowans will join together all month to celebrate 5-2-1-0 Healthy Choices Count! – a scientifically-proven method that helps keep kids healthy by focusing on the importance of good habits.

“Healthiest State Month is a way for all Iowans – whether at school, work, or at home in their communities – to practice building the healthy habits 5-2-1-0 promotes,” said Gov. Kim Reynolds. “We can all serve as healthy role models for Iowa’s future generations.”

proc signing

During the first week of October, thousands of Iowans from across the state participated in the Healthiest State Annual Walk, as a reminder to get 1 hour of physical activity every day.

The remaining weeks in October will focus on the other healthy habits promoted by the 5-2-1-0 Healthy Choices Count! program:

  • October 8-12: 5 or more fruits or vegetables
    • October 11 is Iowa Local Food Day
  • October 15-19: 2 hours or less of recreational screen time
  • October 22-26: 0 sugary drinks – drink more water!

Celebrating Healthiest State Month is fun and easy! Toolkits are available at www.IowaHealthiestState.com/HSImonth for schools and child care centers, communities, workplaces and health care sites.

The toolkits are free, downloadable and individualized for each sector. The toolkits contain weekly activity ideas, communication templates and sample social media posts. Additional free resources can also be found on the Healthiest State Month webpage including social media graphics, posters, printable activity sheets and weekly newsletters for your site.

5-2-1-0 TOOLKITS: Download your celebration toolkit

The Healthiest State Initiative is hosting a social media contest to cheer on Iowans as they participate in Healthiest State Month. Schools, child care centers, health care sites and communities are invited to use the hashtag #HealthyChoicesCount to highlight their 5-2-1-0 activities on social media. Sites that post at least once per week will be to win one of four 5-2-1-0 themed prizes. The four winners will be announced at the 5-2-1-0 Healthy Choices Count! Summit on October 30.

Learn more or register for the summit at: www.IowaHealthiestState.com/Summit.